Recent Posts
-
Google’s March 2024 Core Update: Helpful-or-Bust
Three new spam rules—scaled content, site-reputation abuse, and expired-domain flips—promise to wipe out up to 40 % of low-quality results.
-
Chrome’s Cookie Diet Starts (and Why I Nearly Spilled My Coffee)
Chrome’s blocking third-party cookies for roughly 1 % of users, the first live domino in Google’s Privacy Sandbox journey.
-
Google Inventory Ads – An Introduction
Google Inventory Ads offer a dynamic solution to showcase your products to a targeted audience, wherever they are.
-
Effective Audience Targeting Methods
Dive into the essentials of identifying and engaging the right audience to maximize your advertising’s impact.
-
Common Advertising Goals (and how to reach them)
Common goals for any business’ advertising and how to set up your campaign to reach them. From beginner to advanced.
-
How To Set Up Your Google Ads Campaign: A Quick Guide
A “brief” guide to getting started with Google Ads by setting up your very first campaign and learning a bit about how it all works.